This article is part of TPM Cafe, TPM’s home for opinion and news analysis.
An early episode of South Park features a subplot in which tiny gnomes sneak into the houses of South Park residents in order to steal their underpants. When asked why, they explain that collecting underpants is just the beginning: “Well, Phase 1, we collect underpants.” “What about Phase 2?” “Well, Phase 3 is profit.” When pressed, they explain again: “You see, Phase 1, collect underpants. Phase 2 … [silence]. Phase 3, profit.”
It’s a beautifully crisp lampooning of half-baked ideas, built for business plans but readily adaptable to any sort of scheme. And it’s profoundly relevant to the current electoral conversations.
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